The future is inevitable, but you can change its path at any time.

B.L.U.E isn't Just a Color - It's a Call to Action

LET’S CHANGE THE MEANING OF BLUE BEYOND THE CRC COMMUNITY

#BRAVEISBLUE

Just like PINK has become a power symbol of strength and survival in the fight against breast cancer, we are redefining what BLUE means for the Colorectal Cancer Community.

Big Mike’s Bottom Line has joined PROJECT B.L.U.E. in a national effort to share the message.

Project B.L.U.E. is a National Colorectal Cancer Awareness Campaign

Hover over the boxes below to learn more about what “B.L.U.E” means for us.

B - Be Brave

Bravely start talking about your gastrointestinal health.

L - Learn

Learn to be proactive about your colorectal health and prevention.

U - Unite

Unite communities for awareness and action.

E - Educate

Educate yourself about symptoms, risk factors, and genetics.

Let’s change the meaning of blue beyond the CRC Community.

Join Big Mike’s Bottom Line and Project B.L.U.E. to unite against colorectal cancer every March. We want to spark conversation about this disease.

Together, we can break the stigma, disrupt the trends and make a difference – One conversation at a time!

Did you know that March has been Colorectal Cancer Awareness Month since 2000?

Join us in getting the word out. Encourage your friends and neighbors to do the same to

Love, Honor, Cherish, and Remember those who have battled or are battling CRC.

Let’s flood Instagram with the following hashtags in March and throughout the year:

Paint Your Nails, Save Lives

Join our friends at the GH Foundation by painting your nails blue to honor the fight.

Polish your nails in blue whether at the salon or at home.

Download the flyer below and contact local salons to encourage them to particpate.

As always, tag us in your photos to raise awareness!

#BluenailsCRC #theGHF

Blue Light Nights

To honor someone you love in their fight place a blue light at your home and keep it on every night in March and beyond.

You can even contact your employer and ask them to turn their buildings blue during March to raise awareness.

Snap a photo and share it with us!

Every light matters. Together, we can illuminate the path to greater awareness, earlier detection, and better outcomes for colorectal cancer.

#RememberCRC #BlueforCRC #KroppGerloffStrong #BMBLStrong #ProjectBLUE4CRC #LightinBLUE

Dress in Blue Day

Plan ahead! The 1st Friday of every March is National Dress in Blue Day.

March 6, 2026 is just around the corner. Make the pledge to turn your corner of the world BLUE!

Choose your outfit, snap a selfie, post to Instagram.

#DressInBlue2026 #BMBLStrong #CRCAwareness

Contact Your State and National Legislators

Across the country, states, cities, and counties are issuing proclamations and resolutions recognizing March as Colorectal Cancer Awareness Month. These declarations elevate public awareness, encourage lifesaving screening, and honor the individuals, families, and communities affected by colorectal cancer.

Proclamations and Resolutions recognizing Colorectal Cancer Awareness Month reflect a shared commitment to prevention, early detection, and reducing the impact of colorectal cancer in our communities. By working together across government, community organizations, and advocacy, we are increasing awareness, promoting screening, and changing outcomes for future generations.

Request their support for your State’s Recognition of Colorectal Cancer Awareness Month. Download the PDF below for more information.